Britain.Direct
Alignment with Glean
A federated identity, discovery and trust layer enabling Glean-powered enterprise agents to participate safely outside their home organisation.
“Glean provides enterprise agent identities and orchestration. Britain.Direct can provide federated identities, discovery and trust services that enable those agents to participate safely outside their home organisation.”
Strategic Positioning
Glean is the internal intelligence and orchestration layer.
Britain.Direct / GBR.Direct is the external interaction layer for Glean-powered agent ecosystems.
Glean’s Focus
Glean positions itself as a Work AI platform that unifies enterprise knowledge, enterprise search, assistants and AI agents. It emphasizes agent discovery, orchestration, governance and observability across enterprise systems.
Britain.Direct / GBR.Direct Focus
Britain.Direct is positioned as the sovereign identity, discovery, trust and interaction layer for AI agents operating across the UK economy.
Complementary Roles
| Function | Glean | Britain.Direct |
|---|---|---|
| Enterprise Knowledge | Yes | No |
| Enterprise Search | Yes | No |
| Agent Builder | Yes | No |
| Federated Agent Registry | Partial | Yes |
| Cross-Organisation Discovery | Limited | Yes |
| Agent Identity | Limited | Yes |
| Agent Commerce | Limited | Yes |
| Trust Frameworks | Limited | Yes |
| National AI Participation Layer | No | Yes |
Potential Architecture
Enterprise Agents
Built in Glean. Examples include Procurement Agents, Sales Agents, HR Agents and Logistics Agents. Glean already supports agent creation, orchestration and governance.
Enterprise Federated Agent Registry
Within Glean, maintaining the internal agent catalogue, internal permissions and internal workflows.
AI Endpoint Connector
Exports selected agents into a company.GBR.Direct namespace, such as procurement.company.GBR.Direct and sales.company.GBR.Direct.
Britain.Direct
Provides agent identity, discovery and verification across organisations.
Procurement Example
Organisation A uses Glean. Organisation B uses Glean.
Today, agents remain trapped within each organisation.
procurement.companyA.GBR.Direct discovers supplier.companyB.GBR.Direct through Britain.Direct.
Glean manages the internal workflow. Britain.Direct manages external interaction.
IBM ADS Opportunity
IBM Partners already sell IBM watsonx, IBM Cloud, OpenShift and consulting services.
If Glean becomes part of the stack, IBM Partners can position Britain.Direct as the federated external interaction layer for enterprise agent ecosystems.
The Combined Stack
Glean
Internal agent operating system.
Britain.Direct / GBR.Direct
External identity, discovery and interaction layer.
Ethically Sourced™
Data trust and provenance layer.
GTIN Token™
Product trust and commerce layer.
Procurements AI
Procurement interaction layer.
IBM
Technology, cloud, AI and orchestration layer.
Potential Positioning
Britain.Direct could provide globally unique, verifiable identities for Glean agents that participate outside their home enterprise.
Glean creates and manages enterprise agents. Britain.Direct allows those agents to participate in a national ecosystem.
This can happen without requiring either organisation to know how the other internally manages agents.
How IBM Partners Could Sell This
Internal Agent Enablement
Powered by Glean, watsonx and IBM Cloud.
External Agent Participation
Powered by Britain.Direct and GBR.Direct.
Trust Layer
Powered by Ethically Sourced™ and GTIN Token™.
Recommended Pilot: The Procurements AI Layer
Procurement naturally requires discovery, trust, interaction and governance, and aligns closely with Glean’s orchestration capabilities.
Long-Term Vision
A strong long-term positioning could be that Glean becomes the Enterprise Agent Operating System.
Britain.Direct could evolve into a National Agent Participation Network, providing a federated trust, discovery, identity and interaction layer connecting independently managed enterprise agent ecosystems.
IBM ADS becomes the distribution mechanism through which IBM Partners deploy, govern and commercialise these agent ecosystems.
Under that model, Britain.Direct would play for Glean-enabled enterprises the same role that the public internet played for corporate intranets in the 1990s: enabling independently managed internal systems to participate in a larger trusted network.